Gatekeeping: 21 flashcards

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1. What does Gatekeeping theory explain?

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It explains how information is **selected** before it reaches people.

2. Who introduced Gatekeeping theory?

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**Kurt Lewin** introduced Gatekeeping theory.

3. Who later applied Gatekeeping theory to journalism?

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**David Manning White** later used it in journalism.

4. In journalism, who acts as gatekeepers?

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**Editors and reporters** act as gatekeepers.

5. Name any two decisions editors and reporters make as gatekeepers.

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They decide **which news to publish** and **which news to ignore** (also headline choice, space, and quotations).

6. As a gatekeeper, what does an editor decide about a headline?

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The editor decides **which headline to use**.

7. As a gatekeeper, what does an editor decide about space?

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The editor decides **how much space to give to news**.

8. As a gatekeeper, what does an editor decide about quotations?

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The editor decides **which quotation to include**.

9. A newspaper receives 20 news stories but publishes only 5. What is this called?

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This is called **Gatekeeping**.

10. In the 20-to-5 newspaper example, what happens to the 15 unpublished stories?

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They are **ignored** (filtered out) by the gatekeepers.

11. Name two modern channels through which gatekeeping now happens.

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**Social media** and **search engines** (also platform moderation and recommendation systems).

12. How does platform moderation act as a modern gatekeeper?

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It **filters or removes content** before it reaches users, deciding what is allowed to be seen.

13. How do recommendation systems act as modern gatekeepers?

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They **select and rank content** to show users, deciding what information reaches them.

14. Why are communication theories important for understanding the communication process?

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They help us understand **how communication works**.

15. How do communication theories help improve communication skills?

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They help us **speak clearly** and **understand others**.

16. How do communication theories help us understand media influence?

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They help us understand **how media affect people's thinking**.

17. How do communication theories help us understand audiences?

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They help us understand **why people choose different media**.

18. How do communication theories help analyze interpersonal relationships?

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They help us understand **how communication builds relationships**.

19. How do communication theories help understand cultural differences?

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They help us understand how **language and cultural traits affect communication**.

20. How do communication theories help analyze political communication?

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They help us understand how **political news affects people's opinions**.

21. How do communication theories help understand digital communication?

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They help us understand communication through **social media, influencers, podcasts, and online communities**.

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