Types of Sampling and Qualitative Sampling Methods: 46 MCQs with answers
All 46 multiple-choice questions from this kit, free and with no sign-up.
Warm-up · 16 questions
Q1. What is sampling in research?
BeginnerShow answer & explanation
Selecting a small group from a larger population
Sampling is the process of selecting a small group (sample) from a larger group (population) to study and draw conclusions about the whole.
Q2. In probability sampling, every member of the population has:
BeginnerShow answer & explanation
A known, non-zero chance of being selected
Probability sampling requires that every member has a known, non-zero chance of selection, which makes the sample representative.
Q3. Which sampling method picks every $k$-th item from a list?
BeginnerShow answer & explanation
Systematic sampling
Systematic sampling selects every $k$-th item, where $k = \text{population} / \text{sample size}$.
Q4. A student interviews only their classmates because they are easy to reach. Which sampling method is this?
BeginnerShow answer & explanation
Convenience sampling
Convenience sampling picks whoever is easiest to reach. It is quick but biased.
Q5. What is the main goal of qualitative research sampling?
BeginnerShow answer & explanation
Depth, meaning, and rich understanding
Qualitative research aims for depth and meaning, not statistical generalisation. Samples are small but information-rich.
Q6. In **stratified sampling**, the sample size from each stratum is proportional: $n_h = n \times \frac{N_h}{N}$, where $N_h$ is the stratum size and $N$ is the population size.
BeginnerShow answer & explanation
True
In **stratified sampling**, the sample size from each stratum is proportional: $n_h = n \times \frac{N_h}{N}$, where $N_h$ is the stratum size and $N$ is the population size.
Q7. What is the definition of 'sampling' in research?
BeginnerShow answer & explanation
Selecting a small group from a larger population.
The correct option defines sampling as the process of selecting a small group from a larger population to study.
Q8. Which of the following is a characteristic of probability sampling?
BeginnerShow answer & explanation
Every member has a known chance of selection.
Probability sampling ensures that every member of the population has a known chance of being selected, making it representative.
Q9. What is 'purposive sampling' primarily used for?
BeginnerShow answer & explanation
To choose participants who meet specific criteria.
Purposive sampling is used to deliberately select participants who fit specific criteria relevant to the research.
Q10. What does 'snowball sampling' involve?
BeginnerShow answer & explanation
Participants referring other participants.
Snowball sampling involves existing participants referring new participants, making it useful for reaching hidden populations.
Q11. Which sampling method involves selecting every k-th person from a list?
BeginnerShow answer & explanation
Systematic sampling
Systematic sampling is characterized by selecting every k-th individual from a list, ensuring a structured approach.
Q12. What is the main goal of qualitative research sampling?
BeginnerShow answer & explanation
To understand depth and meaning.
Qualitative research sampling aims to understand depth and meaning rather than generalizing findings.
Q13. In which type of sampling does the researcher divide the population into groups and sample from each group?
BeginnerShow answer & explanation
Stratified sampling
Stratified sampling involves dividing the population into strata and sampling from each to ensure representation.
Q14. What is a key feature of convenience sampling?
BeginnerShow answer & explanation
It selects participants who are easiest to reach.
Convenience sampling selects participants who are easiest to reach, making it quick but potentially biased.
Q15. Which sampling method is used to study unusual cases to learn what makes them different?
BeginnerShow answer & explanation
Extreme/deviant case sampling
Extreme/deviant case sampling focuses on studying unusual cases to gain insights into their unique characteristics.
Q16. What is the main difference between stratified and cluster sampling?
BeginnerShow answer & explanation
Stratified sampling takes some from every group.
Stratified sampling takes some individuals from every group, while cluster sampling takes everyone from a few selected groups.
Building up · 15 questions
Q17. A researcher divides a college into arts and science students, then randomly picks some from each group. Which method is this?
IntermediateShow answer & explanation
Stratified sampling
Stratified sampling divides the population into strata (groups) and randomly samples from each stratum.
Q18. Which sampling method takes everyone from a few randomly selected groups?
IntermediateShow answer & explanation
Cluster sampling
Cluster sampling randomly selects whole clusters and studies everyone inside them. Stratified takes some from every group; cluster takes all from some groups.
Q19. Which sampling method is used in grounded theory, where the next participants are chosen based on emerging findings?
IntermediateShow answer & explanation
Theoretical sampling
Theoretical sampling is unique to grounded theory — data collection and analysis happen simultaneously, and emerging theory decides who to sample next.
Q20. A researcher studying grief deliberately selects 10 people who have deeply experienced loss. Which sampling approach is this?
IntermediateShow answer & explanation
Purposive sampling
Purposive sampling deliberately chooses participants who fit the research purpose — here, people who can tell the richest story about grief.
Q21. Which pair correctly matches a sampling method with its family?
IntermediateShow answer & explanation
Cluster sampling — probability sampling
Cluster sampling is a probability method. Snowball, quota, and purposive are non-probability methods; stratified is probability.
Q22. Which sampling method involves selecting participants based on specific characteristics relevant to the research question?
IntermediateShow answer & explanation
Purposive sampling
Purposive sampling is designed to select participants who meet specific criteria, making it suitable for qualitative research.
Q23. In which sampling method does the researcher select every k-th individual from a list?
IntermediateShow answer & explanation
Systematic sampling
Systematic sampling involves selecting every k-th person from a list, ensuring a structured approach to sampling.
Q24. What is the primary goal of qualitative sampling methods compared to probability sampling methods?
IntermediateShow answer & explanation
To understand depth and meaning
Qualitative sampling focuses on understanding depth and meaning rather than generalizing to a population.
Q25. Which of the following best describes the difference between stratified and cluster sampling?
IntermediateShow answer & explanation
Stratified sampling takes some from all groups, while cluster sampling takes all from some groups.
Stratified sampling involves taking a sample from every group, while cluster sampling involves taking a sample from entire groups.
Q26. What is a key characteristic of convenience sampling?
IntermediateShow answer & explanation
It is based on the researcher's judgment and ease of access.
Convenience sampling is characterized by selecting participants based on their availability and ease of access, not random selection.
Q27. Which qualitative sampling method is best suited for studying hidden or hard-to-reach populations?
IntermediateShow answer & explanation
Snowball sampling
Snowball sampling is effective for reaching hidden populations as existing participants can refer others within their networks.
Q28. In stratified sampling, how is the sample size from each stratum determined?
IntermediateShow answer & explanation
It is based on the proportion of each stratum in the population.
In stratified sampling, the sample size from each stratum is determined proportionally based on the size of the stratum relative to the total population.
Q29. Which of the following sampling methods involves selecting participants based on emerging findings during the research process?
IntermediateShow answer & explanation
Theoretical sampling
Theoretical sampling is used in grounded theory to select participants based on data analysis and emerging theories.
Q30. What is the main advantage of probability sampling over non-probability sampling?
IntermediateShow answer & explanation
It allows for statistical generalization to the population.
Probability sampling allows for statistical generalization because every member of the population has a known chance of being selected.
Q31. Which sampling method is characterized by the researcher deciding in advance how many participants from each category to include?
IntermediateShow answer & explanation
Quota sampling
Quota sampling involves pre-determining the number of participants from each category to ensure representation of specific groups.
Topper level · 15 questions
Q32. In a college with 600 arts and 400 science students, a sample of 100 is drawn proportionally. How many arts students should be selected?
AdvancedShow answer & explanation
60
Using $n_h = n \times \frac{N_h}{N}$: arts gets $100 \times \frac{600}{1000} = 60$ students.
Q33. A researcher wants to capture the widest possible range of experiences by choosing very different cases (rich/poor, urban/rural). Which method is this?
AdvancedShow answer & explanation
Maximum variation sampling
Maximum variation sampling deliberately chooses very different cases to capture the full range of experience.
Q34. A researcher studies only outstanding students and dropouts to learn what makes them different. Which method is this?
AdvancedShow answer & explanation
Extreme/deviant case sampling
Extreme/deviant case sampling studies unusual cases to learn what makes them different from the norm.
Q35. A researcher wants to reach undocumented migrants who are hard to find. Which sampling method is most suitable?
AdvancedShow answer & explanation
Snowball sampling
Snowball sampling uses existing participants to refer new ones, making it ideal for hidden or hard-to-reach populations.
Q36. A researcher wants to know how many students in a city own smartphones. Which sampling family should they use?
AdvancedShow answer & explanation
Probability sampling, for generalisation
Counting questions need probability sampling for a trustworthy number that can be generalised to the population.
Q37. A researcher aims to study the experiences of students from diverse socioeconomic backgrounds. Which qualitative sampling method would best allow them to capture a wide range of perspectives?
AdvancedShow answer & explanation
Maximum variation sampling
Maximum variation sampling is designed to include a diverse range of cases to capture the full spectrum of experiences, making it ideal for studying socioeconomic diversity.
Q38. In a study on educational outcomes, a researcher decides to sample students from various schools but only selects entire schools rather than individuals from each school. Which sampling method is being used?
AdvancedShow answer & explanation
Cluster sampling
Cluster sampling involves selecting entire groups (clusters) and studying all individuals within those groups, which aligns with the described approach.
Q39. A researcher conducting a qualitative study on grief selects participants based on their willingness to share their experiences and the depth of their loss. Which sampling method is most appropriate here?
AdvancedShow answer & explanation
Purposive sampling
Purposive sampling is used to select participants who meet specific criteria relevant to the research question, making it suitable for in-depth qualitative studies.
Q40. When conducting a grounded theory study, a researcher collects data and then analyzes it to determine who to sample next based on emerging themes. What type of sampling is being employed?
AdvancedShow answer & explanation
Theoretical sampling
Theoretical sampling is a hallmark of grounded theory, where sampling decisions are made based on the analysis of data to refine emerging theories.
Q41. A researcher wants to ensure that both male and female students are represented in their study of college experiences. They decide to include a specific number of males and females in their sample. Which sampling method are they using?
AdvancedShow answer & explanation
Quota sampling
Quota sampling involves setting specific quotas for different groups within the population, ensuring representation of each group in the sample.
Q42. In a study examining the impact of a new teaching method, a researcher selects participants based on their previous success with traditional methods. What type of sampling is this?
AdvancedShow answer & explanation
Purposive sampling
Purposive sampling is used here as the researcher selects participants based on their specific characteristics related to the research question.
Q43. A researcher studying a rare disease uses existing participants to recruit others who also have the disease. What sampling method is being utilized?
AdvancedShow answer & explanation
Snowball sampling
Snowball sampling is characterized by existing participants referring new participants, which is effective for reaching hidden populations.
Q44. A researcher is conducting a survey on smartphone usage among college students and decides to select every 10th student from a list of enrolled students. Which sampling method is being used?
AdvancedShow answer & explanation
Systematic sampling
Systematic sampling involves selecting every k-th individual from a list, which is exactly what the researcher is doing.
Q45. In a study to understand the experiences of students from both urban and rural backgrounds, a researcher intentionally selects participants from both settings to ensure diversity. What sampling method is being used?
AdvancedShow answer & explanation
Maximum variation sampling
Maximum variation sampling aims to capture a wide range of experiences by deliberately selecting diverse cases, such as urban and rural students.
Q46. A researcher wants to study the effects of a new policy on student performance but only interviews students who are easy to reach. Which sampling method is being used?
AdvancedShow answer & explanation
Convenience sampling
Convenience sampling involves selecting participants based on their availability and ease of access, which is what the researcher is doing.
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